Aardvark has introduced a whole new way to search - by utilising overlapping social graphs to find the person with the answer. In 2008, Aardvark's creators built a core product on a simple idea: enabling people to tap the knowledge and experiences of friends, and friends of friends.

Initially, Aardvark was available over e-mail, IM, Twitter and mobile, but it lacked a Web presence. Working closely with the Aardvark team, Method began by designing a clear, intuitive user experience that eliminated any confusion. Part of the solution was the use of prompts and simplified infographics, simply showing how Aardvark works and how to get the best results. Max Ventilla, Co-Founder of Aardvark, says this was the key to turning casual visitors into users: "It made sense to show people the kind of control they can have over their Vark experience." The site extends that experience with a host of new features, including the ability to listen and join in to the Q&A conversations of others.

By seamlessly bringing together millions of knowledge seekers and experienced hands, the Vark experience has been lauded for shifting the landscape of search. A mere 4 months after the website launch, Google acquired Aardvark for $50 million for the new breed of search Aardvark has created, capitalising on the power of social networks.

As media rapidly moved online, Boxee saw a big opportunity in enabling people to access everything from a single location, TV or PC. The immediate goal was clear: establish and build the Boxee brand, and build an interface that would be able to deliver 'the best lean-back experience anywhere.'

Method started by creating a hip, playful visual aesthetic and applying it to an identity that would immediately establish and differentiate the brand. To promote consistency, Method developed standards for design type and colour, set rules for animating Boxee elements online, and communicated closely with industrial design partner, Astro Studios, to influence the design of Boxee hardware.

Then, Method designed the Boxee interface, allowing users to see and share photos, view content recommended by other users and friends, try popular content featured by Boxee, or turn to popular entertainment apps as Netflix, YouTube and Pandora. Perhaps most unique, the Boxee interface features a full set of social networking capabilities.

Method helped establish Boxee as a unique social entertainment aggregator. Today, it is one of the leading players in a hyper-competitive marketplace for over-the-top entertainment.

What happens when your biggest asset is also something of an obstacle? For Autodesk, the company that developed AutoCAD, that was a serious question. AutoCAD had become the dominant software in computer aided design, and a brand name far more prominent than the company behind it.

Method took command of key projects that shaped the Autodesk brand and enabled the company to pursue faster growth, including a brand platform redesign to promote and unify the company’s solutions and a web strategy to revolutionise engagement with Autodesk customers.

Patrick Newbery, Method’s Principal of Strategy, says the new corporate brand 'helped customers and investors see Autodesk for what it had become—a company with a family of integrated solutions. It made it much easier to connect the dots, and bring all of Autodesk’s assets to market.' Turning to the Web strategy, Method leveraged changes in Autodesk’s IT infrastructure to drive a more valuable, personalised, and longer lasting user experience. 'We essentially turned an IT integration strategy into a user experience strategy,' says Newberry of the platform and the more user-centric web properties it produced.

Autodesk is now the one of the largest software companies in the world, helping millions of architects, engineers and designers make, manage and market their work. Since the rebranding and launch of the web strategy, its products have increased share among customers and continued to make gains in new design markets.